New Ulm Furniture
Ben Pieser’s American-born grandfather settled on the shores of Turtle Lake, Wisconsin, in the late 1800s, and ultimately started a Ford dealership there. He later owned Royal Food Market in Mankato. Ben’s father Dick, who had worked at Royal Food Market after graduating from Mankato High School, followed in his father’s footsteps by cofounding New Ulm Furniture in 1945. And finally, Ben Pieser, the current owner, has helped grow New Ulm Furniture into “The Furniture Giant.”
